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As a purpose-driven entrepreneur, have you ever felt that you want to do ALL the things to make a difference? You’ve got lots of ideas for how all the puzzle pieces fit together for a solution, but you’re trying to be too many pieces of that puzzle?Today, I sit down with social entrepreneur Mariam Matin of Second Day to discuss how to find our place in the social impact ecosystem through a high-focused mission. And why it’s important to lean on partnerships to fill in the gaps so that we can do what we do best.
Mariam and I also talk about “mission drift,” which can easily happen to new businesses who are still trying to settle into what they do and do not do as a company. As an entrepreneur who has struggled with mission drift, Mariam shares specific tips for how to remain focused even when you’ve got to adjust your business strategies and pivot in some way.
This episode is perfect for you if you still find yourself in analysis-paralysis or confusion about who your target audience is, or if you feel spread too thin in some way. It’s also a great reminder for all of us on how to stay focused as we grow.
It’s all coming up on this episode of the Rank & File podcast!
In Today’s podcast episode, you’ll learn:
- How to confidently find your place in the social impact ecosystem
- Why partnership is key to the social impact ecosystem
- What mission drift is
- Simple action steps to take to avoid mission drift
- How to avoid mission drift during a pivot